We are Punjabis from Amritsar, though I was born and brought up in Mumbai and did my Bachelors in Mass Media, specializing in advertising and marketing.
I have been asked what would I ban immediately if I could. Advertising.
We're not going into advertising. But we see the future battleground existing between ourselves, digital firms, and media-buying firms.
In advertising, not to be different is virtual suicide.
Originally in the United States, there were no laws regulating behavioral advertising. As a result, like in the Philippines, government has relied on industry self-regulation.
The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.
I have turned down so many major advertising bids because I think either the time isn't right or I'm not.
When it comes to scaring the bourgeoisie into showing up at the polls, nothing works better than negative advertising.
Yahoo! is the only company with both scale and leadership in branded and search advertising.
The organization that I joined when I went to work, the trade association called the Bureau of Advertising, became the first of many over the years in which I was the only woman.
Month after month, Wizard Academy equips people who want to make a difference. This is why journalists and scientists and artists and educators and business owners and advertising professionals and ministers are attracted to our little school.
I'm not against T.V. advertising for campaigns, but we need to emphasize field campaigning much more than we do.
Until the rise of American advertising, it never occurred to anyone anywhere in the world that the teenager was a captive in a hostile world of adults.
I wrote for magazines. I wrote adventure stuff, I wrote for the 'National Enquirer,' I wrote advertising copy for cemeteries.
Censorship is advertising paid by the government.
If Chevy Chase had not been an actor, he might have been a very popular guy in advertising, or whatever field he would have gone into, because of his charisma.
I was not going to use writing for advertising or journalism. I would tend bar, load trucks, chauffeur - do whatever it took. But from the moment I took my first writing workshop, I was a writer.
I love Obama to talk about Chrysler. It's the cheapest bloody advertising I can get.
Big businesses have always had a lot more voice. They can afford advertising; they can afford marketing. But for small businesses, being able to quickly and cheaply connect to customers is a big deal.
I've set aside a nice chunk of my advertising revenue each month for giveaways, like a KitchenAid mixer. I like buying them for the audience, because without the audience I wouldn't have the blog or the revenue in the first place.
