Attention spans are so limited and ticket prices so high. We're anyway in a business of manipulating emotions. But each film needs to be positioned truthfully so that people don't feel cheated.
With so many young playwrights, the true craft of writing for living voices is not what it used to be. They write for attention spans of 10 minutes between adverts.
Meditation is a state of mind which looks at everything with complete attention, totally, not just parts of it. And no one can teach you how to be attentive. If any system teaches you how to be attentive, then you are attentive to the system, and that is not attention.
My first big mission for UNICEF in Ethiopia was just to attract attention, before it was too late, to conditions which threatened the whole country. My role was to inform the world, to make sure that the people of Ethiopia were not forgotten.
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.
Desperation is like stealing from the Mafia: you stand a good chance of attracting the wrong attention.
I dislike pastiche; it attracts attention to the language only.
At 25, I was in the audience of my first professional speaker, Bob Bales. His presentation got my attention. I had never seen anyone having so much fun 'at work' and getting paid for it!
Australians are a fantastic bunch of people but the attention can be overwhelming for someone like me.
I want to be the kind of elected official who not only pays attention but who acts on behalf of people - just average people. Fancy lobbyists get to tell their story, but the average person doesn't.
Unlike Europe, China can't be intimidated. Europe backs down if the United States looks at it the wrong way. But China, they've been there for 3,000 years and are paying no attention to the barbarians and don't see any need to.
When Warren Buffett says the sun shines out of somebody's backside, it's worth paying attention.
Would you believe that Sammy Davis, Jr. taught me how to sing a ballad? 'You can be in an arena,' he said, 'and you should be able to hold their attention.'
Certainly, there are huge, multiplatinum bands whose singers command their audience's attention. Sadly, much of the time they have little to say.
Of course the barbarians' aim of world domination has not escaped the attention of the Europeans, perhaps because unlike us they are closer to the walls.
We have to pay close attention to what we see, and be ready to work with the unexpected according to the basic principles of systems biology and medicine.
Unfortunately, the greatest photographers don't pay extreme attention to the clothes. If they decide to put a dress in a bathtub or in front of a cow in the countryside with dirt everywhere, well, the dresses come back... ready to be put in the garbage.
Created by writer Beau Willimon, who's worked on several political campaigns, 'House of Cards' cannily exploits the current widespread cynicism for our politics, catering to a public scorn that's warranted and also glib in the sort of cheap pox-on-both-houses way that means not having to pay attention.
People generally let me be me. People are aware that I'm not someone particularly begging for attention. They hold back a bit with me.
A character on stage who can present no convincing argument or information as to his past experience, his present behaviour or his aspirations, nor give a comprehensive analysis of his motives, is as legitimate and as worthy of attention as one who, alarmingly, can do all these things.