With a hint of good judgment, to fear nothing, not failure or suffering or even death, indicates that you value life the most. You live to the extreme; you push limits; you spend your time building legacies. Those do not die.
Defying genre conventions is instantly a risky move.
I don't want to do risky. I want to do important. And lovable. Important and lovable.
As pro snowboarders, skiers, etc., we all know that what we do is risky.