I've always talked to players about perception and reality. I don't worry about perception. There may be some of that, that people want to attach to a good name, but the reality is that some good things can happen.
Attachment is the great fabricator of illusions; reality can be attained only by someone who is detached.
In my head, I'm a purist that doesn't require anything but a group of good friends and a bottle of wine. In reality, I'm co-dependent on my iPhone and fully conscious of the fact that my attention span is corroding.
The thing I am attracted to is just good writing and stories that are based somewhat in reality.
I always kind of aim with the action stuff to make it feel like, as an audience member, you're experiencing what the people are experiencing. As soon as you go into slow-mo or repeated edits, shooting it like it's a stunt, it takes it out of that reality. The more real you make that stuff, the more tense it will be.
I like live audiences, with real people - virtual reality is no substitute.
Virtual reality and augmented reality will change the way we shop.
I'm excited about Augmented Reality because unlike Virtual Reality, which closes the world out, AR allows individuals to be present in the world but hopefully allows an improvement on what's happening presently.
Augmented reality will take some time to get right, but I do think that it's profound.
Social media companies must combine their mastery of the latest in real-time, location based or augmented reality technologies in the service of clear and consistent storytelling.
We brought augmented reality to the marketplace with Nintendo 3DS. We made it fun; we made it social.
5G will be a major technology in growing industrial digitalisation, creating and enhancing industry digitalisation use cases such as immersive gaming, autonomous driving, remote robotic surgery, and augmented reality support in maintenance and repair situations.
All signs point to there being many virtual and augmented reality competitors, and not just a single, dominant company.
I believe that augmented reality will be the biggest technological revolution that happens in our lifetimes.
Once you have an augmented reality display, you don't need any other form of display. Your smart phone does not need a screen. You don't need a tablet. You don't need a TV. You just take the screen with you on your glasses wherever you go.
Augmented reality will drive all things like chat, social networking, photos, videos, organizing data, modeling, painting, motion capture, and visual programming. Every form of computing will be combined together and unified in a single platform.
QR codes have always been a kind of half-measure, a useful but inelegant transitional technology; the ultimate goal is augmented reality.
Augmented reality is the 'boy who cried wolf' of the post-Internet world - it's long been promised but has rarely been delivered in a satisfying way.
I do think that fashion may end up being the 'killer app' for wearable augmented reality systems. This is in part because it's not simply task-oriented - like finding a restaurant or where your friend is currently lounging about - but experience-oriented. It becomes part of your life.
Neural implants could accomplish things no external interface could: Virtual and augmented reality with all five senses; augmentation of human memory, attention, and learning speed; even multi-sense telepathy - sharing what we see, hear, touch, and even perhaps what we think and feel with others.
