Well Ice H20 is my company that I plan to take to the next level with new artists, books, movies and so forth. It's more like a multimedia brand that I want to take to the next level and put some talented people on.
I'm a storyteller - that's my chamber, that's my box. I'm always tryin' to give you the best story from our side of the table that you could really relate to quick. I understand where I wanna be at, but sometimes the production takes me where I need to go.
In a nutshell though, it's just all about opening up to the people that really care about my career and really listening to everybody who is listening to me. It's just made me stronger, to really be able to open up that door and listen to everybody else's opinions.
I was having a lot of mixed feelings about the independent world as well as the label world. I feel like I've been in the game a long time, and you know, when it come to labels not seeing a fella being around the last five years, it's like, it's hard to convince them what I can do.
So my thing is we want come in and diffuse anything that's not real, anything that doesn't associate with real hip-hop. We want to be the one that says, 'Yo, we want to help build and build a bigger and better industry.' I'm just like, 'Yo, with talent from Toronto, Vancouver, Quebec. Who's paying attention?'
I could never say Rza's trash. But he didn't come with the right formula on '8 Diagrams.' I think 'Cuban Linx 2' will have the Clan back where they need to be, but then it's up for the Clan to be back where they need to be, too. 'Cos it ain't just the album, you know what I mean? It's everything.
