If your pal or neighbour is in the SNP, you're more likely to listen to them than if you just turn on the telly and see me or Alex. The growth of membership is building a politically engaged community base that hasn't been there in my lifetime.
Any politician or campaigner trying to pull the wool over the eyes of the public won't get very far.
For me, personally, it has been humbling since I became First Minister to speak to women and girls and have them tell me how much it means to them to have a woman in the top job in politics in Scotland.
People don't want to go back to the days, pre-referendum, when the Westminster establishment sidelined and ignored Scotland. They want Scotland's voice to be heard.
We will never vote for the renewal of Trident; that's a decision which will fall to be made in the next Westminster parliament. We will never vote for that.
We've chosen to stay part of the Westminster system, but we don't want to be a forgotten, sidelined part of it.
