A visual always brings a first impression. But if there's going to be a first impression, I might as well use it to control the story. So why not do something like throw a mask on?
The song 'Bite the Thong' in particular, with Damon Albarn, really encapsulates the whole dilemma of, 'Hmm, should I stay on the underground when everybody else is selling out?' Nowadays, you can just do it - have your name-brand clothes, do songs with rock n' rollers - and it's not considered selling out.
The idea of having different characters is really just to get the storyline across, you know? Coming from one particular character makes, to me, the story boring. I get that mainly from novels and that style of writing or movies where there's multiple characters who carry the storyline.
Hip-hop is so saturated with the same old same old that people always expect the guy to actually be the guy. They want you to be real and straight from the streets and all that.
I have no friends here apart from the dudes at my record label, and I didn't go to school with no one. Nobody knows me - I'm incognito. It's all new, all fun.
Ever since third grade, I had a notebook and was putting together words just for fun. I liked different etymologies, different slang that came out in different eras. Different languages. Different dialects.