Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.
Here in the West, people often don't like listening to their leaders, even if they are right.
Starting a business is not for everyone. Starting a business - I'd say, number one is have a high pain threshold.
We are the first species capable of self-annihilation.
If anyone has a vested interest in space solar power, it would have to be me.
I'm a Silicon Valley guy. I just think people from Silicon Valley can do anything.