I don't think thin brows will make a comeback; women have finally seen how much more beautiful their look can be with a properly shaped eyebrow.
If you have a bold brow, it's best to forgo a super-smoky eye and make the lips dramatic instead.
If you have belief in what you do, you have a great technique, good quality product and a good service, you can expand even when there is economic turmoil.
It's fun to experiment like Rihanna, but if you start tweezing brow hairs excessively, I can guarantee they won't grow back.
A mechanical brow pencil can create the appearance of fine brow hairs.
Avoid needlepoint tweezers as you can easily injure yourself. And very square tweezers can shear the hair versus plucking it out from the root, causing the appearance of an ingrown.
I know how to sew, knit, I'm a great chef, and a good dancer.
If you ask me, I think knowledge is power and and being able to do your own makeup, or someone else's makeup, is power in itself.
Women love lash tinting because it makes the eyes really pop in red-carpet photos.
Instagram is a 24-hour online magazine. You can see everything you like non-stop, and it has certainly had an effect on the makeup industry.
I came up with this technique with eyebrows - where they should start and where they should end - which I patented.
Petite features should always be paired with thinner, softer brows - they don't overpower your face.
Your eyebrows should be proportional to your face. If they're too overwhelming, it doesn't work.
I reinvented eyebrows.
I grew up in Romania studying art and architecture.
In Romania, during the communist regime, we were very culturally suppressed. At 18 years old, I wasn't allowed to wear bell-bottom jeans and eyeliner. I couldn't understand why!
In Romania it was normal that when you got a facial someone would tweeze your brows.
I realized that nobody paid attention to eyebrows. In Romania, it was the norm. I thought, βThis is Hollywood. We work with the most incredible, beautiful models and actors and this is important.'
In my early 20s, living in a communist regime in Romania, success to me simply meant leaving and coming to America.
In 1997, I decided to open a salon in Beverly Hills. At that time there were no products for eyebrows, so I developed a line.
