Our history is based on extending the brand to categories within the guardrails of Starbucks.
Hollywood has always seen Sondheim as a caviar brand unsuitable for a popcorn industry.
Our brand Ivanka Trump is committed to celebrating women.
Graphic tees are vibes. And I think they're the basis of a lot of wardrobes, but that makes it challenging to distill what you're brand means within a T-shirt.
I love Karl Lagerfeld. I worship him. I was brought up in Paris, and my mum used to wear a lot of Chanel. I love the brand.
I don't believe that if you are going to build a long-term, sustainable brand that you can chop up every component part and expect everyone to have a perfect P&L.
Topshop is the only brand I've ever collaborated with on a fashion collection.
My favorite brand I have ever artistically collaborated, entertained, and supported over the years is the huge house that Coco Chanel built: Chanel.
Although NFL teams have common interests such as promoting the NFL brand, they are still separate, profit-making entities, and their interests in licensing team trademarks are not necessarily aligned.
If you're not out testing what's complementary to your brand, you're not making the most of your income potential.
We don't come up with product names like 'Cookie Sugar a la Mode.' We made a commitment that our brand is straightforward.
Define what your brand stands for, its core values and tone of voice, and then communicate consistently in those terms.
I get occasional tweets from people asking what shampoo and conditioner I use. I go straight for the Costco brand, Kirkland brand, the bulk shampoo. That's as far as I go.
Elvis Costello had a brand new bag. He was a musician, but he knew all about the attitude part of it.
I have a nice boat that I got a couple of years ago that's a Skeeter brand that's 20-foot, center-console. I have it set up for saltwater and for fresh water, so it's been a nice boat.
Pantelion and Televisa can reach my core fan base better than anyone, and with the distribution expertise and brand recognition of Lionsgate, I know we can build on the crossover audience that we began to reach with 'Instructions.'
Too many younger artists, critics, and curators are fetishizing the sixties, transforming the period into a deformed cult, a fantasy religion, a hip brand, and a crippling disease.
I'm constantly obsessing about brand. I think of my books in terms of brand. I think of my blog articles in terms of branding. How does it fit my branding? I think in terms of demographics.
I like the brand BioNike for shower gel, creams, deodorant, and hair products. I also love RestivOil - it's a yellowy, orange shampoo that I've used forever because it's the gentlest on the scalp.
Don't ever, ever devalue your product. Ever. It's the worst thing anyone can do to hurt your brand.