The seminal elements of what makes a story great - challenge, struggle, resolution - are the same whether we're talking about story content for a movie such as 'Rain Man,' or telling a purposeful story to forge new business relationships or conclude a fruitful transaction, such as acquiring an NBA franchise.
Tags: business, great, man, rain

Other Quotes by "Peter Guber"

When somebody is enthusiastic about a job opportunity - but gives off the feeling that this is not the only one they have on the table - they become more seductive in the employer's eyes. You become more desirable because it shows that you're making a conscious and thoughtful decision for the right reasons.
Tags: job, opportunity, you, eyes
The arts tend to be more liberal. There tends to be more social relevance in the arts.
Tags: arts, liberal, social, more
I never look in the rearview mirror.
Tags: rearview, rearview-mirror, never, look, mirror
Use state-of-the-heart technology online and offline to turn listeners into viral advocates and customers into raving fans.
Tags: use, turn, fans, technology
Think about all the great leaders. Think about Obama. Think about Clinton. Think about Nelson Mandela. Think about all the people that we know who are very successful in business, in politics and religion. What are they? They tell purposeful stories. They move people to action by aiming at the heart.
Tags: religion, business, heart, politics
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