One of the reasons why we were so successful in integrating with Facebook was because we saw people using Facebook to promote their event and link back to Eventbrite before Facebook Connect and before the event's API was even available.
What we've found was that people were utilizing Eventbrite to turn their passions into revenue-generating ventures.
I think there's real value in having a founder CEO. Obviously, I'm biased, but I'm driven by a purpose and a mission and a vision, not just profits.
The gender parity is something that has been organic to Eventbrite since we started building a team.
It's incredibly important to be - once you do have a product - acutely observational about the trends.
People are multi-dimensional and crave a multi-sensory experience.