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The growth of the company and the license that Starbucks has is to participate in other food and beverage opportunities. We have a global business... and in many parts of the world, tea is much, much bigger than coffee, and we're going to bring tea and bring our capability and our understanding of what we've done for coffee to tea.
— Howard Schultz
Tags: coffee, food, growth, business

Other Quotes by "Howard Schultz"

We are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information.
— Howard Schultz
Tags: information, people, technology, change
I'm a voracious reader.
— Howard Schultz
Tags: reader
I love being the underdog.
— Howard Schultz
Tags: i-love, being, love
If you don't love what you're doing with unbridled passion and enthusiasm, you're not going to succeed when you hit obstacles.
— Howard Schultz
Tags: obstacles, passion, you, love
Growing up I always felt like I was living on the other side of the tracks. I knew the people on the other side had more resources, more money, happier families.
— Howard Schultz
Tags: more, always, people, money
View More by "Howard Schultz"
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