When government programs fail, it is often because public officials are clueless about how human beings think and act.
When government programs aren't working, those on the Left tend to support more funding, while those on the Right want to scrap them altogether. It is better to ask whether the problem is complexity and poor design. We can solve those problems - sometimes without spending a penny.
Today, we are announcing that agencies are releasing their final regulatory reform plans, including hundreds of initiatives that will reduce costs, simplify the system, and eliminate redundancy and inconsistency.
What unites Sanders, McCarthy, McGovern and Reagan is the unmistakable clarity of their moral convictions, their tendency to outrage, and their insistence that the United States needs to embark on a whole new path.
In psychology and behavioral economics, people have shown that if you just describe options in a certain way, or make some features of a situation salient, you can get people to do and even see what you want. You don't have to be a Jedi to manipulate people's attention.
For any child, boy or girl, a father is both Jedi and Sith: Obi-Wan Kenobi - gentle and calming and good - and Vader, fierce and terrifying.
If the prospect of a bad result gets the heart racing - a plane crash, a terrible disease, a loss of 30 percent of your portfolio - most people will take strong steps to avoid it. They will pay too little attention to a comforting thought, which is that worst-case scenarios usually don't come to fruition.
Masterful politicians and effective agents of change tend to succeed by singling out and making salient some aspect of a nation's self-understanding, sparking a sense of recognition - and ultimately moving voters in their favor. Obama made it into an art form.
If a company has acted badly, people want to punish it - not in order to deter future misconduct, but simply because they're outraged. And the more outraged they are, the more punishment they want to inflict.
What's disgusting about genetic modification of food? I speculate that many people have an immediate, intuitive sense that what's healthy is what's 'natural,' and that efforts to tamper with nature will inevitably unleash serious risks - so-called Frankenfoods. The problem with that speculation is that it's flat-out wrong.
There's an old adage about speakers: You won't remember what they said, but you'll never forget how they made you feel. Trump knows that in his bones. He gives his supporters - and they are growing - a terrific feeling of safety and security, along with a laugh and a smile.
If you have an architecture of control, let's say, where you select in advance everything that's going to affect your life, then you're going to live in a very small world that will have an echo chamber feature... Pandora, which I love, actually feeds into that.
Rules are not improved by sloganeering, fact-free letter-writing campaigns, or special pleading from interest groups.
Top 1 Percent progressivism emphasizes the idea of fairness - but it's nevertheless a politics of outrage, animated by at least a trace of envy. It's as if 'millionaires and billionaires' were the principal problem facing America today.
Behavioral scientists distinguish between fast thinking and slow thinking. Fast thinking is represented in the mind's System 1: it is automatic, intuitive, and often emotional. Slow thinking, reflected in System 2, is deliberative and reflective; it likes statistics. It's hard to think of a purer System 1 candidate than Trump.
As presidents from Ronald Reagan to Barack Obama have recognized, the real question is whether regulations, whether new or old, are justified. That requires a careful analysis of their costs and their benefits.
If the air quality is terrible in Los Angeles, if a particular university is unusually expensive, if crime is on the rise in Dallas, or if a company has a lot of recalled toys, transparency can spur change. Whenever public or private institutions have to answer to the public, their performance is likely to improve.
We shouldn't limit the idea of 'policy recommendations' to regulators. On the Internet, all of us are, in a sense, policymakers.
In the end, 'Star Wars' insists that you can't be redeemed without attachment. That's the strongest message of the saga, and that's what makes it speak to people's deepest selves.
For business, government, and education, the lesson is clear: People ought to be relying far more on objective information and far less on interviews. They might even want to think about scaling back or cancelling interviews altogether. They'll save a lot of time - and make better decisions.