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Books with the subject: Relationship Marketing
Up to 20 books are listed, in descending order of popularity
Unleashing the Ideavirus
Seth Godin
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Permission Marketing: Strangers into Friends into Customers
Seth Godin
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Seth Godin
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Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership
Joseph Jaffe
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The Four Steps to the Epiphany
Steven Gary Blank
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UnMarketing: Stop Marketing Start Engaging
Scott Stratten
,
Alison Kramer
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Ben McConnell
,
Jackie Huba
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The one to one fieldbook
Don Peppers
,
Martha Rogers
,
and Bob Dorf
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Let's Get Real or Let's Not Play: Transforming the buyer/seller relationship
Randy Illig
,
Mahan Khalsa
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